The ara brand fits - yesterday, today, tomorrow In the past, shoes were more of a utility. Now they are a passion - comfort and functionality included. Those who understand this and their customers also know what they want to wear tomorrow. We have understood and are passionate about developing shoes that fit our customers. In terms of fit, but also in terms of trend, functionality and quality standards. This is particularly important to us and has made ara a global brand with a firm place in the shoe market. As well as in the shoe closets of many customers. Fashion - not simply shoes We develop shoes that are modern yet timeless. As part of a whole, a look - matching clothes and accessories. We offer collections for every style, models with thoughtful details and also the matching handbags. Plus tips on how to combine everything with fashion. So that it fits here too.